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Amina Asim

Amina Asim

Amina Asim

Member Exclusive

GNReport+ Report: The new CPG limited-edition and product drop playbook

January 25, 2022

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Top Story
Hint water bets on indulgent dessert flavors to recruit new customers
CPG Playbook
Hint water bets on indulgent dessert flavors to recruit new customers

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters. The company is betting on indulgent, sweet flavors to drive adoption among young and new customers.

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