The Latest Marketing News for the Retail Industry

As big brands flood the podcast ad space, startups are refining strategies to stand out

December 05, 2025

As podcast advertising becomes even more competitive, smaller brands are trying to fine-tune their strategies and spending to best reach their target demo.

Digital Marketing Redux

Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

November 10, 2025

Millennial-favorite mall brand True Religion is starting to make inroads with Gen Z, too. Here's how the brand is looking to spark momentum with a younger consumer.

Digital Marketing Redux

‘The new white space’: Why M.M.LaFleur is creating a dedicated LinkedIn strategy

November 05, 2025

M.M.LaFleur is posting more organic content on LinkedIn. Now, it's tracing sales and engagement back to the platform.

Sections

Explore

Topics

Digiday Media

Events

Awards

‘ACOTAR’ is the latest franchise that brands are clamoring to collaborate with

Featured

As big brands flood the podcast ad space, startups are refining strategies to stand out

Behind True Religion’s Gen-Z playbook, from Snapchat to college tours

‘The new white space’: Why M.M.LaFleur is creating a dedicated LinkedIn strategy

More Stories

How Amazon Fall Prime Day went for sellers

Why ChatGPT ads won’t likely impact holiday sales in a major way this year

How agentic commerce helps brands like Willy Chavarria optimize for BFCM

Big-Box Briefing: Why executive turnover has been a consistent theme in retail media

GNReport+ Research: How agencies adapt to a media landscape shaped by AI and creators

‘Plastic-free’ is the new battleground in coffee makers

Shoe tattoos and ballet ribbons: Why Crocs is embracing more ‘elevated’ accessories

Brands Briefing: Why Crocs, David’s Bridal and StockX are embracing episodic content

Shapermint is on track to hit $10M in TikTok Shop sales by targeting women ages 35-65

Brian Monahan exits Albertsons Media Collective amid leadership shake-up

From influencers to AI, here’s what Gen Alpha thinks about your brand

Big-Box Briefing: What to watch for as Amazon, Target and Walmart host their fall sales

‘It scared the hell out of me to hand over the keys’: What brands have learned from creator partnerships

At its flagship unBoxed conference, Amazon Ads collapses buying silos as AI takes a bigger role in media decisions

Cookware startup Caraway got sued by its competitors. It then used the lawsuit for marketing

Sections

Explore

Topics

Connect

Digiday Media

Related Coverage

Featured

More Stories

Looking for something?