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GNReport
Cale Guthrie Weissman

Cale Guthrie Weissman

Cale is the editor-in-chief of GNReport. You can email him at [email protected]

Cale Guthrie Weissman

Cale is the editor-in-chief of GNReport. You can email him at [email protected]

Holiday Marketing Strategies

Special edition podcast: Black Friday weekend and holiday marketing trends

November 28, 2024
Member Exclusive

GNReport x Attest Research: Nearly a quarter of Gen Z shoppers are planning to use BNPL this holiday season

November 27, 2024
Wrapped holiday gifts on a purple background
Member Exclusive

GNReport x Attest Research: Gen Z will turn to Temu and Shein for Black Friday shopping

November 26, 2024
New Economic Realities

GNReport Rundown: Target’s earnings miss, REI cracks down on returns and Starbucks’ woes in China

November 23, 2024
Global Retail

How coffee liqueur Mr. Black rode the espresso martini wave

November 21, 2024
The Amazon Effect

Amazon’s Temu competitor Haul is an AI image wasteland

November 14, 2024
Member Exclusive

Marketplace Briefing: Despite Trump’s claim to save TikTok, brands are still wary

November 14, 2024
New DTC toolkit

How KiwiCo is leaning on retail expansion to grow holiday sales

November 14, 2024
CPG Playbook

How Jake Paul’s personal care brand W is leveraging its influencer founder

November 07, 2024
New DTC toolkit

How Awe Inspired leveraged its celebrity fan base to become a DTC jewelry powerhouse

October 31, 2024
Global Retail

How the company behind the bar Death & Co is becoming a global brand

October 24, 2024
New DTC toolkit

Made By Gather’s formula for finding the best celebrity partner

October 17, 2024
amazon
Member Exclusive

GNReport+ Research: Brands expect Amazon to be a more important holiday sales driver

October 14, 2024
New Economic Realities

GNReport Rundown: Congress combats shrinkflation, NRF rethinks shrink and Halloween candy turmoil

October 12, 2024
Malk plant-based milk expansion
CPG Playbook

How Malk is expanding as the plant-based milk space matures

October 10, 2024
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Hint water bets on indulgent dessert flavors to recruit new customers
CPG Playbook
Hint water bets on indulgent dessert flavors to recruit new customers

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters. The company is betting on indulgent, sweet flavors to drive adoption among young and new customers.

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