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Cale Guthrie Weissman

Cale is the editor-in-chief of GNReport. You can email him at [email protected]

Cale Guthrie Weissman

Cale is the editor-in-chief of GNReport. You can email him at [email protected]

Member Exclusive

How Exploding Kittens handled unprecedented growth amid supply chain delays

October 19, 2021

‘We don’t want to be everywhere’: Glasshouse Fragrances founder Nicole Eckels on its U.S. launch

October 14, 2021

‘Billion dollar brand’: Kids Foot Locker’s Jill Feldman on the retailer’s ambitions

October 07, 2021

‘Our goal was not just to bring oat milk to Brooklyn’: Oatly’s North America president on the brand’s growth plans

September 30, 2021

‘Basically profitable since day 1’: Saatva co-founder Ricky Joshi on tackling the luxury mattress market

September 23, 2021

St-Germain’s Emma Fox on the growing apéritif market

September 16, 2021

New DTC toolkit

The DTC reckoning that never came

September 13, 2021

‘Sometimes marketers get blinded’: Cuisinart’s Mary Rodgers on how the appliance brand stays current

September 09, 2021

Member Exclusive

GNReport Research: More DTC brands are testing out back-to-school promotions

September 07, 2021

‘The perfect storm’: How Brunt is building a DTC apparel brand for trade workers

September 02, 2021

‘We are fortunate to have a subscription model’: Bark CEO Manish Joneja on capitalizing on the pandemic pet adoption boom

August 26, 2021

‘We’re not entering 20 new categories’: Magic Spoon’s Gabi Lewis on building a modern cereal brand

August 19, 2021

Member Exclusive

‘DTC is running cover’: Inside Farmer’s Fridge’s omnichannel pivot

August 16, 2021

‘There’s tons of whitespace’: Minibar Delivery’s Lindsey Andrews on the growing alcohol e-commerce space

August 12, 2021

With travel in flux, brands are rethinking hotel partnerships

August 11, 2021

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Top Story

Hint water bets on indulgent dessert flavors to recruit new customers

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters. The company is betting on indulgent, sweet flavors to drive adoption among young and new customers.

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