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GNReport+ Research: Unwrapping brands’ 2025 holiday marketing strategies

October 01, 2025
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CMO Strategies: How marketers are spending and measuring across social media in 2025 — from Meta to TikTok

August 26, 2025
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GNReport+ Research 2025 Influencer Index: Key strategies influencers use to drive engagement on Instagram

July 22, 2025
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CMO Strategies: Marketers from Georgia-Pacific to Samsung weigh in on display ad strategies, success metrics and challenges 

May 28, 2025
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​​GNReport+ Research Briefing: Tariffs’ impacts on consumer and advertiser spending

May 15, 2025
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GNReport+ Research Data Sheet: Applications of AI in today’s retail world

April 24, 2025
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GNReport Index: What’s driving the financial performance of retailers like Amazon, Walmart and Sephora

April 22, 2025
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GNReport Index: Retailers adjust their return policies, store locations and delivery options in pursuit of profits

March 18, 2025
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GNReport Index: Retailers are investing in AI applications and membership programs as consumers spend cautiously

February 24, 2025
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The State of AI: 2025’s Guide for Marketers ft. WPP, R/GA and many more

January 20, 2025
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GNReport+ Research: The 2024 playbook for holiday marketing and commerce

October 17, 2024
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CMO Strategies: A playbook for marketing channels

August 27, 2024
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Research Notes: Nonalcoholic beer brand raises $50M — what’s next?

July 11, 2024
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Research Briefing: Ahead of Prime Day, Amazon remains resilient against competitors

July 04, 2024
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New Research: Retail media increases by 11% in YoY adoption

June 27, 2024
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Hint water bets on indulgent dessert flavors to recruit new customers
CPG Playbook
Hint water bets on indulgent dessert flavors to recruit new customers

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters. The company is betting on indulgent, sweet flavors to drive adoption among young and new customers.

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