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The Body Shop’s Andrea Blieden: Why Amazon search ads work better than Google

February 06, 2020
New DTC toolkit

How Lo & Sons built a profitable DTC brand with no venture funding

January 30, 2020
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January 23, 2020
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January 16, 2020
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January 09, 2020
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January 02, 2020
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GNReport Podcast: 2020 will bring a DTC shakeout — and a better understanding of the human cost of growing a brand

December 19, 2019
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Lalo co-founder Michael Wieder: We’re not sticking with the old DTC playbook

December 12, 2019
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Haus co-founder Helena Price Hambrecht: ‘We’ll see an adjustment’ to the venture capital going into DTC

December 05, 2019
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Hint water bets on indulgent dessert flavors to recruit new customers
CPG Playbook
Hint water bets on indulgent dessert flavors to recruit new customers

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters. The company is betting on indulgent, sweet flavors to drive adoption among young and new customers.

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