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GNReport
Julia Waldow

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. At GNReport, she primarily covers apparel, footwear, sports, emerging technologies, and the economy. Before reporting for GNReport, Julia worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at [email protected] or on Twitter at @juliawaldow.

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. At GNReport, she primarily covers apparel, footwear, sports, emerging technologies, and the economy. Before reporting for GNReport, Julia worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at [email protected] or on Twitter at @juliawaldow.

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American Eagle appears to be working with a crisis PR firm amid Sydney Sweeney ad backlash

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Store of the Future

Crocs’s new retail concept blends customization, community and a broader product mix

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instagram cards
Member Exclusive

Brands Briefing: Brands revisit their social playbooks as Google indexes more Instagram content

July 29, 2025
New Economic Realities

‘It fundamentally changes what it means to be an e-commerce brand’: What a ChatGPT checkout system could mean for retail

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The State of the Mall

The secrets of America’s thriving luxury malls: What’s working to attract high-end brands and high-net-worth shoppers

July 23, 2025
Digital Marketing Redux

‘The biggest get’: With Sydney Sweeney, American Eagle is changing how it works with talent

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New Economic Realities

The new rules of store credit cards

July 18, 2025
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New DTC toolkit

Mark Wahlberg’s apparel brand Municipal aims to create ‘a Muniverse’ of stores, cafes and gyms

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Pink Crocs
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‘No longer that underdog’: How chief brand officer Terence Reilly is scaling Crocs and Heydude

July 15, 2025
Digital Marketing Redux

The Children’s Place is betting on Hello Kitty and other branded partnerships to woo millennial parents

July 11, 2025
< 1 … 10 11 12 13 14 … 42 >

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Top Story
Bath & Body Works is testing smaller-batch fragrances through Hype Lab
Digital Marketing Redux
Bath & Body Works is testing smaller-batch fragrances through Hype Lab

Bath & Body Works, as part of its Consumer First Formula turnaround plan, is quickly testing new small-batch fragrances through an initiative called Hype Lab. The goal is to gather more information about what cultural moments Bath & Body Works customers are currently obsessed with, and try to create a fragrance or a sensorial experience inspired by it. 

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